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Welcome back, we are changing up the newsletter a bit to help keep up with the constantly evolving landscape of GTM and AI. We want to make sure you have a mix of news, insights, tools, and practical applications.

Let’s get into it!

✨ What’s happening in AI?

Steve Jobs predicts ChatGPT - 40 years ago 🤯

The OpenAI CEO and cofounder appears to have entered his villain era.

As Bruce Wayne once learned — and Altman is likely learning in real time — you either die a hero or live long enough to become the villain.

Google is playing a dangerous game with AI search

The search giant’s new tool is answering questions about cancer, heart attacks, and Ozempic.

Recall is Microsoft’s key to unlocking the future of PCs 

Microsoft’s groundbreaking new AI-powered tool can search and recall anything you’ve seen or done on your PC like a personal historian.

🔥 GTM Insights

Increase expansion rates while reducing headcount on the right side of the bowtie

Most CEOs are too focused on revenue. It's short-term thinking. Revenue is a lagging indicator. Here are the 8 business metrics to track.

Envisioning your go-to-market (GTM) strategy as a revenue factory can be a game-changer. This transformation involves reimagining the process to focus on increasing throughput, enhancing efficiency, and maintaining customer satisfaction and quality.

One size doesn't fit all. Different motions demand different metrics, and mastering this can be a game-changer.

💻 GTM and AI Tool Showcase

Clay is a software platform designed to help professionals and organizations build and manage meaningful relationships. It leverages artificial intelligence to automatically organize contacts, track interactions, and provide insights, making it easier to stay connected and engaged with your network. Key features include:

• Automatic Contact Updates: Syncs with your email and calendar to keep your contact list up-to-date.

• Interaction Tracking: Logs communications and meetings to provide a history of your interactions.

• Relationship Insights: Uses AI to analyze your connections and provide suggestions for engagement.

• Task and Reminder Management: Helps you remember to follow up with important contacts.

For more information, visit their website.

🔑 Using AI

Use AI to improve your email personalization with a rubric framework

🎙️ Pods

AI in GTM Show Episode 5 with Liza Adams - Happens tomorrow!

Register

AI in GTM Show Episode 4 with Noelle Russell